外贸邮件开发笔记

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为什么说邮件是外贸业务开发的最重要手段?

从获取客户询盘来说,像谷歌、B2B平台等确实也能带来不少的询盘,但是这些渠道的成本较高。

而邮件开发,快速找到精准目标客户后,不断发邮件联络,成本非常低廉。

而且邮件可以批量化做,量大。

另一方面,对老客户/已有客户的开发,邮件是最好的选择。

因为像whatsapp、Facebook messenger等,限制很多。

而邮件那么多年发展下来,自动化水平已经非常高。

所以邮件营销的投入产出比非常高。

邮件开发,上手很快,人人能做,但是要做深,并非人人可以。

那么具体如何做呢?

第一步:快速收集客户数据

搜索客户最大的平台当然是谷歌。做好这一家就能把业务做很大了。

第二步:撰写开发信内容

第三步:如何发信

单封邮件

多封邮件mail group

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